ProSell, as its name would suggest, is a total system of business development training for the professions, broken into manageable modules, designed specifically to meet the challenges professional service firms face in going to market.
Whether a whole team needs help in price objection handling, or just one individual needs to be able to make appointments with cold targets, ProSell modules are available to bridge the sales and marketing knowledge gap.
Because Liddell Dunbar provide training modules covering all aspects of business development, designed for all levels of experience and competency, you can plan your team's future training.
Using ProSell, you can be safe in the knowledge that your staff will be receiving a professional, congruent message, specifically designed to enable them to go to market with confidence, knowing they fully understand the whole business development process, and where they fit within it.
Given the current economic climate there will be many firms who are in the process of a major cost cutting exercise, and reducing all marketing and sales activity to a minimum in the belief that their targets don't want to spend money on professional advisors.
That is true to an extent, however we also believe the current conditions offer real opportunities for genuinely adding value to clients and targets alike. Surely it is when businesses are under most pressure they need most help!
Liddell Dunbar believe the key to success in developing business in todays market, is to ensure your firm is adding value to your targets, not selling them something they don't need!
Now is the perfect time to build strong relationships with clients and targets, how long is it since your team sat face to face with their clients and targets? What opportunities are being missed by not picking up the phone to arrange a meeting?
Using ProSell's consultative approach your firm can win new business even in an economic downturn, why not send us an email or give us a call to discuss how Liddell Dunbar can help turn capacity into business gains?
To find out more consultative selling why not look at our course Pro Sell 2?
